Control4
INDUSTRY: Smart Home Technology
SERVICES: Print and Digital Design
BRAND TONE
Refined, Sophisticated, Intelligent, Luxury, Clean, Elegant, Modern
ABOUT THE COMPANY
Control4 is a leading smart home automation brand delivering integrated control systems for lighting, audio, video, security, and climate. Operating in the smart home and residential IoT space, Control4 serves a B2B2C market through a global network of professional integrators who design and install customized connected-home experiences. The brand sits at the intersection of hardware, software, and user experience, with a strong emphasis on reliability, seamless integration, and intuitive control.
I supported Control4’s smart home automation brand across a wide range of print and digital initiatives, contributing to both high-visibility marketing projects and large-scale production needs. My work included preparing and retouching hundreds of product images for web use to ensure visual consistency and accuracy, as well as supporting catalog, marketing, and UI-related deliverables. The portfolio highlights select flagship projects, while much of my role focused on enabling quality, consistency, and execution at scale across the brand.
Control4 Vibrant Linear Lighting Lookbook
At the request of the Creative Director, I stepped in mid-project to lead design of the Vibrant Linear Lighting catalog and bring it through completion. The work balanced brand standards, technical product detail, and visual clarity across a complex layout system. I navigated creative differences among senior stakeholders, aligned on final direction, and carried the catalog through final production, approving the press-ready proof for international printing and distribution.
